Founded in San Francisco in 2008, Blood Wizard Skateboards began as a joke among friends: "We saw a guy with a long beard lying on the sidewalk, with blood nearby, and one of us said, 'Look at that blood wizard.'" That moment sparked the name and the idea for the brand. slugmag.com + 2skatepharm.co.uk + 2

The site's official tagline sums up its philosophy: “Spreading the Magic since 2008.” BLOOD WIZARD+1

History & DNA

Blood Wizard presents itself as a "DIY" company, run by skaters who keep their 9-to-5 jobs, without trying to become a corporate machine. The idea is to bring a touch of "magic" to skateboarding—whether through the name, the visuals, or the attitude. In addition to being a skateboard brand, it plays on identity, narrative, and visual underground—which could fit well with your "high-end/original skateshop" positioning.

Team riders & presence

Kevin Kowalski, Chris Gregson, Tristan Rennie, Nolan Miskell, Shea Cooper, Anakin Senn…and others.